Pens are small and fairly cheap. In respect to using them as gifts, they are well utilised. They don't get disposed of until they have been fully used. Depending on usage, they usually have a life span of one or two months.. Because of this versatility they are a perfect gift.
Pen manufacturers would agree that the most common ink colour these days is black ballpoint. For advertising exposure purposes, the black ballpoint pen cannot easily be beaten for dollar for dollar advertising and market exposure value. Your clients can be constantly reminded of your company each day when you add your branding or unique company features to the pen.
Black ballpoints are the most preferred amongst sales people & office workers but blue is next in line in popularity. Odd and interesting colours such as orange or pink can also be used, but are of little usableness. They're best for party-hire companies or childrens wear businesses. After all, practicality is the issue, so a gift pen with black or blue ink is your best option.
When it comes to the exterior body of a pen imagination is the only limit. As long as the pen is still usable practically as a pen, you would still achieve your exposure goals regardless of its appearance.
For the body of the pen you should first focus on the company information you want to add and then consider the design of the body next. If you do not do this, you may end up with a wonderful physical design but has zero space for the information you want to add. This would completely defeat your advertising purpose.
Quality looking pens will be preferred by more people than cheap looking ones, so do not go too cheap when it comes to the body of the pen. Don't use cheap pen interiors either. We all have had the experience of trying to write with a pen that does not work and throwing it away in frustration. If a person gets this experience from your pens, they can associate it easily with your company. They will end with a bad impression of your brand.
Good suppliers of corporate gifts should let you to purchase pens in volumes you require, in addition to the design concept of the pen body and its quality aspects we discussed.
Pen manufacturers would agree that the most common ink colour these days is black ballpoint. For advertising exposure purposes, the black ballpoint pen cannot easily be beaten for dollar for dollar advertising and market exposure value. Your clients can be constantly reminded of your company each day when you add your branding or unique company features to the pen.
Black ballpoints are the most preferred amongst sales people & office workers but blue is next in line in popularity. Odd and interesting colours such as orange or pink can also be used, but are of little usableness. They're best for party-hire companies or childrens wear businesses. After all, practicality is the issue, so a gift pen with black or blue ink is your best option.
When it comes to the exterior body of a pen imagination is the only limit. As long as the pen is still usable practically as a pen, you would still achieve your exposure goals regardless of its appearance.
For the body of the pen you should first focus on the company information you want to add and then consider the design of the body next. If you do not do this, you may end up with a wonderful physical design but has zero space for the information you want to add. This would completely defeat your advertising purpose.
Quality looking pens will be preferred by more people than cheap looking ones, so do not go too cheap when it comes to the body of the pen. Don't use cheap pen interiors either. We all have had the experience of trying to write with a pen that does not work and throwing it away in frustration. If a person gets this experience from your pens, they can associate it easily with your company. They will end with a bad impression of your brand.
Good suppliers of corporate gifts should let you to purchase pens in volumes you require, in addition to the design concept of the pen body and its quality aspects we discussed.
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