Monday, December 28, 2009

Winning The First Impression With Name Card

By Jason Chan

A name card not only acts as a means of providing your contact information, but also as a promotion option for your company; and hence it should be designed in such a manner that it is matchless, yet professional.

A name card should be good looking and not boring, and this can be achieved by using images, corporate logo etc. In order to make sure that the person uses your name card, it is important to include as much details in the name card as possible. All this should be done by a professional printer who fully understands all aspects of name card printing.

Once you are over with the process of name card printing, these cards should be handed out at every chance to spread awareness about your offerings. Name cards are usually exchanged at places where the customers and business representatives meet such as seminars, symposiums and workshops.

A name card can also be designed to serve more than one purpose. The name card can be made to act as a voucher, which can be used by a person to get a concession or a complimentary gift or consultation. This use can contribute towards increasing the demand of your offerings. The customers are lured by the discount which encourages them to buy the product, and are often also amazed with the novel use of the card. Another way of making the name card multi-utility is by giving directions regarding the use of a high selling product of the company. You can even add some trivia on the kind of product or service the company caters to.

The important thing is that you should never be reluctant to give away a name card as every single time you do that, you are paving the way for a strong relationship with a potential customer.

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