Tuesday, June 30, 2009

Is a Point-of-Sale System Worth the Money?

By Amy Nutt

Along with the new and innovative technologies impacting our daily lives, there have also been many changes to how a business operates. Because of increased competition, more businesses are looking for ways to make their companies more efficient and effective. One technological advancement that has become a popular choice for many businesses is the POS system (point of sale).

A point-of-sale system is a computer automated alternate for a cash register. The point of sale software can perform such functions as record and track customer orders, process credit and debit cards, and manage inventory. These computer based systems are becoming an essential tool in daily business operations and business owners are seeing a significant return on their investment.

Below is a list of reasons why the point-of-sale system is worth the money:

A point-of-sale system can be networked to other terminals, and even another server. You can use a wireless device or other computer that are linked to the central system to access the server. Reports from all of the cash register systems can be downloaded and combined into one file. As well, for businesses such as restaurants, staff can take food orders and send them electronically to the kitchen.

POS systems allow businesses to maintain detailed sales reports so they can evaluate marketing methods and make any necessary changes to improve sales. Sales can be assessed by promotional activities, SKU, reward programs, when the products are sold, and what products are sold. You can even track clerk sales. You can identify peak selling hours and adjust staff accordingly. A POS system can also provide up-to-the-minute sales reports for the day, week, month, or year.

POS systems allow better for better inventory management. You will know when you are running low on certain items so you can quickly reorder. You can calculate and create restocking orders and email them to suppliers. You will also know what items are selling so you can better manage merchandise displays. As well, there is no longer any double entry of orders.

With POS, item scanning is more accurate which reduces sales discrepancies.

Customer service is improved. POS systems allows for faster transactions resulting in faster customer service. There is also integrated credit card processing.

The system allows for managing and processing gift cards as well as managing loyalty reward programs which helps with various marketing plans. There are also charge accounts that are built into the software.

While a retail POS system may cost more up front, with its increased functionality, it will eventually pay for itself. A good retail point-of sale-system eliminates unnecessary work freeing employees to cater to their customers. The features found in electronic cash registers are far greater than traditional cash registers.

Big or small, every retailer will see an immediate return on their investment when they choose the right retail point-of-sale system. Running a more efficient business and improving customer relationships, will result in increased sales. If you have an establishment that takes payment onsite, consider a point-of-sale system.

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