Saturday, June 20, 2009

Web Design Best Practices

By Mathias Gelment

I have been doing web design for about five years now. I started doing web design as a side job in college, and it turned out to be something I continued to do as a fulltime job once I graduated. Through all of this time, I have learned a great deal of lessons. The lessons I learned have been the hard way, but I?d like to share a few of them with you so you can learn some the easy way. The tips I have focus on the client; from determining what they do and don?t like to hammering out the specifications for the web site, I?ll relate to you some of the experiences I?ve had and my best practices.

My absolute best practice, which I highly recommend to every designer, is to ask the client to provide you with a document that displays a few of their favorite web sites. Underneath each URL, ask them to provide a paragraph or two of why they like the site so much. Tell them to be as specific as possible. Also, have them include any bits about the site that they actually don?t like. This document will help you greatly in crafting your design for the client. By receiving this, you are getting a glimpse at the client?s tastes; you?re seeing exactly what they like and can tailor your design to what they like.

Likewise, just as you asked for a list of sites in their industry that they like, you?ll also want to ask for a list of sites in their industry that they don?t like. Just like with the other list, you?ll also want a full description of exactly what they don?t like about the sites. I found that some of my clients don?t like drop down menus using this method. I?ve also found that some clients don?t like to have to scroll. You find out little things like this that you wouldn?t normally get from just a conversation. Having these two documents has helped me immensely.

The next item to focus on is navigation. Navigation is particularly important because it will drive how you lay out the site. You?ll want to determine some important aspects such as how many items are on the main level of navigation, if they need drop down or pop out menus, and if they need any hot buttons. It?s important to establish the navigation early and have your client commit. Knowing this will help you decide whether to put the navigation across the top or in a sidebar.

As you progress and do more and more designs, there are many other little things that you?ll come across. I hope that you?ll take the time to write a document like this that passes on this information to other web designers. Thieway we?ll all get better is by sharing our information. The tipses above are just a few that I learned in all of my time is a designer. I learned from my mistakes and it?s important that you do the same.

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