Thursday, October 29, 2009

List Building - It's All About You Not Your Product! Find Out Why!

By Jonathan Pitts

90% of people fail in this Indsutry, I will tell you why this is and how you can be part of the 10% that succeed by building a list that you can sell to.

The main reason so many people fail is because the pursue people like crazy. They are new to the Internet Marketing Industry and are desperate to make their first sale they put off people form buying their product with their in your face sell tactics that come across as spamming!

If all you do is bang on at people about why your product is the best thing since sliced bread and come over as desperate people will NOT buy from you...FACT. Now why is this, well it is because you look completely unprofessional for starters and most importantly if your product/home business opportunity was so good then you wouldn't have to shout about it from the rooftops to generate leads...surely the product would do that itself!

So about now you're probably wandering how do you do from a desperate broke person to a person that attracts leads and has people calling you up without having to chase anybody....well here you go:

Firstly ditch the idea of chasing people because you need their money, even if you do need money because you're broke do not let it show!

This brings me to my second point; come across as a leader in your market! You do this by giving valuable information about your market through articles, blogs, videos etc. Even if you have been in your business for a week you will still know a lot more that a prospect who knows nothing but the opportunity your home business can provide. It is branding yourself!

By teaching people about your market you gain status amongst the people who are interested in also joining your market (prospects). If you do a video on Social Networking Tips anyone who is interested in Internet Marketing that sees your video will look up to you as you've done a video so must know your stuff.

By branding yourself you will have prospects wanting to know more about you and your product/business opportunity before they even know what it is and without you having to use SELL, SELL, SELL tactics. You might not think that is true but I can tell you from my own experiences it is! I myself called my mentor up after seeing a couple of his videos and reading his bio page that gave a great insight into internet marketing.

Why? Well it's human nature for everybody who isn't a leader to want to follow one to gain status and for support. Because I joined my mentor's team I became associated with him and learned more and grew in the industry. I have now become a leader in internet marketing and have a vast amount of knowledge in the subject, without a mentor it would have taken a LOT longer to accomplish this.

Give valuable information, deliver it with confidence, give yourself value and people will look up to you. They will become part of your list and this is how it's done! This is what so many supposed mentors never teach, now you know it go out and become a leader!

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